ALEXEI TCHEREPANOV, PRINCIPAL
I’m Alexei Tcherepanov, the principal of AT Design and Development and a veteran of more than 20 years in the outdoor industry. From in-house experience at brands like The North Face to contract work for dozens of US, European and Asian manufacturers and suppliers, I have been involved in areas from product design to re-defining manufacturing processes.
AT Design and Development’s success comes from deep category knowledge, long-standing relationships with factories and mills and a collaborative design process that combines my experience with the insights of merchants, designers, suppliers and consumers. Together, we’ve turned consumer insights into category-defining products that delight merchants and marketers as much as they do consumers.
Photo by Luis Perez
MERGING MY DEEP UNDERSTANDING OF the OUTDOOR MARKET, CONSUMER NEEDS AND EXPECTATIONs WITH the LATEST TECHNOLOGIES AND MANUFACTURING HAs ALLOWED ME TO CREATE AWARD-WINNING PRODUCTs.
Awards & Recognitions
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2022 Ispo Award
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Backpacker magazine
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Outdoor Industry Award
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Design
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Innovation
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Market Research
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Manufacturing Networking
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Product Development
PATENTS
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US 9,119,459 B2
Variable Suspension system for backpacks, BOREAS
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US 2023/0109115/A1
Wash-durable and reusable face mask. LIVINGUARD AG
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US 2023/0126867/A1
Sun Shading Systems, SHIBUMI
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US D904,043 S.
Hammock Chair, GRAND TRUCK
